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Best Practices In Influencer Market...

Linda Pophal Pophal

Best Practices In Influencer Marketing

The internet and online communications, including social media, have had a marked impact on how businesses in both business-to-consumer (B2C) and business-to-business (B2B) environments engage with their audiences. Paid advertising efforts have, for some companies, taken a back seat to marketing in ways that leverage online communication to influence their audiences – driving people to their websites where they may engage with the brand and, ultimately, make a purchase...

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Linda Pophal Pophal

Tudo Sobre A Tecnologia Blockchain

Alan T. Norman

Tudo Sobre A Tecnologia Blockchain

Ao invés de falar sobre investimento, este livro irá focar em como a tecnologia blockchain funciona, e como ela pode ser usada no futuro. Ao invés de falar sobre investimento, este livro irá focar em como a tecnologia blockchain funciona, e como ela pode ser usada no futuro. Tópicos que você pode esperar ver neste livro incluem: • Que problema a blockchain resolve? • Como a tecnologia pode deixar nossas instituições mais rápidas e menor caras? • Poderia a tecnologia substituir nossas...

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Alan T. Norman

Explication De La Technologie Block...

Alan T. Norman

Explication De La Technologie Blockchain

"Au lieu de parler d'investissement, ce livre se concentrera sur le fonctionnement de la technologie chaîne de blocks et comment elle pourrait être utilisée à l'avenir. Au lieu de parler d’investissement, ce livre se concentrera sur la façon dont la technologie chaîne de blocks fonctionne et comment elle pourrait être utilisée à l’avenir. Les sujets que vous pouvez vous attendre à voir dans ce livre comprennent: • Quel problème la technologie chaîne de blocks résout-elle? • Comment la...

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Alan T. Norman

Work Smarter with LinkedIn

Alexandra Samuel

Work Smarter with LinkedIn

If you think LinkedIn is just for job hunting, you’re missing out on the many ways you can take advantage of this social network to build the professional relationships you need to advance in your career. LinkedIn can help you initiate, strengthen, and use the very real human connections that make you effective on the joband help you get ahead. This short, practical book shows you how.In Work Smarter with LinkedIn, social media expert Alexandra Samuel demonstrates the most...

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Alexandra Samuel

The Social Media Advantage

Holly Berkley

The Social Media Advantage

So you've got a small business. But are you capitalizing on social media for the increased revenue possibilities, increased visibility, and good PR? In just a few short years, social media has become a worldwide phenomenon, where Facebook updates or tweets are mini press-releases read by thousands of people every day. What's the best way to handle your small business's social media presence? Your company can get in the game, using social media as a free public relations tool. ...

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Holly Berkley

People Over Capital

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People Over Capital

Capitalism is failing and ordinary people are forced to pay the price. With such deep-rooted problems there is real hunger for alternative ways of organizing our economic system. Answering the question, «Is there a co-operative alternative to capitalism?» this book showcases fourteen responses from economists, academics, co-operators, politicians, and campaigners, exploring both the success and untapped potential of co-operatives. Each essay approaches from a new directionfrom the...

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WIKI

Alan J. Porter

WIKI

WIKI: Grow Your Own for Fun and Profit introduces the concept of wikis, and shows why they are becoming the must-have communications and collaboration technology for businesses of any size. Using a garden as a metaphor, Alan J. Porter shows you step-by-step how to select wiki software, get started, overcome resistance to wikis, maintain your wiki, and use your wiki for internal collaboration, project planning, communication with your customers, and more. Includes five case studies that...

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Alan J. Porter

Every Page is Page One

Mark Baker

Every Page is Page One

The Web changes how people use content; not just content on the Web, but all content. If your content is not easy to find and immediately helpful, readers will move on almost at once. We are all children of the Web, and we come to any information system, including product documentation, looking for the search box and expecting every search to work like Google. There is no first, last, previous, next, up, or back anymore. Every Page is Page One. In this ground-breaking book, Mark Baker looks...

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Mark Baker

The Bootstrapper's Guide to the Mob...

Deltina Hay

The Bootstrapper's Guide to the Mobile Web

Creating a successful mobile-web presence is achievable with the tools found in this guide–without needing to learn a programming language or become a Web designer. Such a presence is now a necessity, rather than a luxury, for all businesses, organizations, and independent professionals to stay competitive. This quick, practical, hands-on introduction to the nuts and bolts of using the mobile web to grow a brand, improve sales, and increase profits is written for lay people and avoids jargon and...

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Deltina Hay

SEO Master Using the Power of Wordp...

Konstantinos Inc. Kreouzis

SEO Master Using the Power of Wordpress

The ultimate guide to create a Search Engine Optimized (SEO) website using the Power of WordPress. Mastering search engine optimization is one of the hottest topics of the digital age. Ranking on the first results page of Google has never been easier. In just a few weeks you will see your website ranking higher and higher on Google. Covers everything, from basic to more advanced SEO topics. There is no need to know any programming languages, such as PHP, JAVA, CSS or HTML. Programming knowledge...

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Konstantinos Inc. Kreouzis

Ultimate Guide to Pinterest for Bus...

Karen Leland

Ultimate Guide to Pinterest for Business

With 4,000 percent growth in just six months, 17 million users, and a record for more referral traffic than YouTube, Google+, and LinkedIn combined, Pinterest delivers an unbelievable opportunity for marketers . . . if they know how to effectively use it. Karen Leland acquaints business owners with the newest social media kid on the block. She covers: the ins and outs of signing up and getting started; building boards that get noticed, drive traffic, and convert fans into customers; creating a...

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Karen Leland

Success Secrets of the Online Marke...

Mitch Meyerson

Success Secrets of the Online Marketing Superstars

Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online...

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Mitch Meyerson

Start Your Own eLearning or Trainin...

Ciree Linsenmann

Start Your Own eLearning or Training Business

Possibly credited to advancements in technology or learning behaviors, or a rise in focus on personal development, the education and training industry is steadily growing, creating a demand for eager entrepreneurs. Exploring varied opportunities aspiring business owners will be given business ideas, teaching and training methods, and an overview of essential tools. A range of industry examples will be given for:Accreditation, certifications, and creditAdding training onto an...

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Ciree Linsenmann

Ultimate Guide to YouTube for Busin...

Jason R. Rich

Ultimate Guide to YouTube for Business

From video production to promotion, the experts of Entrepreneur Media and writer Jason R. Rich detail how to use the power of YouTube to promote business brands, products, or services, and ultimately, attract new customers. <br><br> Readers learn:<br> <li>Strategies that make it easy for people to find their videos on YouTube <li>How to promote their YouTube videos using Facebook, Twitter, Google+, and other social sites <li>Methods for boosting a...

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Jason R. Rich

Work Smarter, Rule Your Email

Alexandra Samuel

Work Smarter, Rule Your Email

If you’re looking for a way to more effectively manage your inbox, your email program’s built-in filtering tools can do a lot of the heavy liftingand this short book by social media expert Alexandra Samuel shows you how to set them up. Samuel walks you through tools and tips for: Using your email program’s filing and rules capabilities to allow you to focus on the messages that matter most right away while automatically storing others you want to...

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Alexandra Samuel

Digital Humanities

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Digital Humanities

Where do the digital humanities really come from? Are they really news? What are the theoretical and technical influences that participate in this scientific field that arouses interest and questions? This book tries to show and explain the main theories and methods that have allowed their current constitution. The aim of the book is to propose a new way to understand the history of digital humanities in a broader perspective than the classic history with the project of Robert Busa. The short...

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The Web's Awake

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The Web's Awake

The central thesis of The Web's Awake is that the phenomenal growth and complexity of the web is beginning to outstrip our capability to control it directly. Many have worked on the concept of emergent properties within highly complex systems, concentrating heavily on the underlying mechanics concerned. Few, however, have studied the fundamentals involved from a sociotechnical perspective. In short, the virtual anatomy of the Web remains relatively uninvestigated. The Web's Awake attempts to...

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Umbraco User's Guide

Nik Wahlberg

Umbraco User's Guide

The first guide to show you how to power your site using Umbraco. More companies are turning to the power and simplicity of Umbraco’s web content management system to build robust, customized sites. Written by leaders in the Umbraco community, this invaluable guide takes you through every aspect of this open source tool. Code samples using XHTML, CSS, XSLT, and C# are integrated throughout the pages to illustrate key concepts that you can apply. As you work through the chapters, you’ll progress...

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Nik Wahlberg

TypePad For Dummies

Melanie Nelson

TypePad For Dummies

Start, use, and customize a TypePad blog today! TypePad is known for its intuitive user interface, built-in SEO features, optional advertising, free professionally designed templates, fully hosted blogs, and outstanding customer support. This book guides you through the technical tasks necessary for starting, using, and customizing a TypePad blog. Step-by-step tutorials walk you through the process of signing up for a new TypePad blog, while screen shots from real-world blogs bring the book's...

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Melanie Nelson

Online Couponing In a Day For Dummi...

Beth Montgomery

Online Couponing In a Day For Dummies

Coupon online like a pro and save big money with this 100-page e-book On a budget and need help figuring out how to coupon online? This concise e-book will show you where to go online to find the best store and manufacturer coupons, how to combine them for the best deals, and how to stay organized. Get this bargain priced e-book with «beyond the book» extras including a video demonstration, checklist, and more. Contains 100 pages of couponing tips, techniques, and ideas for saving money Includes...

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Beth Montgomery

Podcasting For Dummies

Tee Morris

Podcasting For Dummies

Produce a podcast like the pros More people than ever are turning to podcasts for on-demand, mobile entertainment and information. Podcasting For Dummies offers a fast and easy way to get the know-how you need to produce and distribute one of your very own. Written by a pair of podcasting pioneers, this book shares insight on the technology behind recording, editing, and sharing podcasts, along with tips and tricks on how to produce a pro-level podcast. Podcasting has enjoyed a recent boom...

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Tee Morris

Quantum Approach to Informatics

Stig Stenholm

Quantum Approach to Informatics

An essential overview of quantum information Information, whether inscribed as a mark on a stone tablet or encoded as a magnetic domain on a hard drive, must be stored in a physical object and thus made subject to the laws of physics. Traditionally, information processing such as computation occurred in a framework governed by laws of classical physics. However, information can also be stored and processed using the states of matter described by non-classical quantum theory. Understanding this...

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Stig Stenholm

WPF Programmer's Reference

Rod Stephens

WPF Programmer's Reference

Build effective user interfaces with Windows Presentation Foundation Windows Presentation Foundation (WPF) is included with the Windows operating system and provides a programming model for building applications that provide a clear separation between the UI and business logic. Written by a leading expert on Microsoft graphics programming, this richly illustrated book provides an introduction to WPF development and explains fundamental WPF concepts. Packed with helpful examples, this reference...

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Rod Stephens

Information Warfare

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Information Warfare

This book introduces policy, government, and security professionals to the concept of “information warfare,” covering its evolution over the last decade and its developments among such economic and political giants as China, Russia, Japan, India, and Singapore. The text describes various conceptions of information warfare, along with how they function in military, diplomatic, political, and economic contexts. Recent notable cyber attacks are analyzed, the challenges faced by countries who fail...

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